Advertising in The Snapper

Advertising Information

Circulation: 2,500
Broadsheet newspaper; Column width: 2 1/16 inches; Page width: 6 columns (13 inches); Page length: 21 inches.
All ads Run of Press.
Prices and availability are subject to change without notice.

Attention National Advertisers: Please call our MediaMate partner at 1-888-897-7711 x116 to advertise.

Ad sizes and prices:


Column x Inch Price for One Week Campus Price
1×2 $16.00 $13.60
1×4 $32.00 $27.00
2×2 $32.00 $27.00
2×3 $48.00 $40.00
2×4 $65.00 $55.00
3×3 $70.00 $60.00
2×5 $80.00 $68.00
2×8 $110.00 $93.50
3×5.25 (1/8 page) $108.00 $92.00
4×5 $127.00 $108.00
3×10.5 (1/4 page) $175.00 $149.00
6×10.5 (1/2 page) $350.00 $298.00
6×21 (whole page) $700.00 $595.00


  • 10% off for 4-7 ads per semester
  • 15% off for 8 or more ads per semester
  • 20% off for 20 or more ads (entire semester)

To obtain any discount, all details must be determined prior to the initial run date. (Please note: Discounts DO NOT apply to inserts or color orders.)

Spring 2014 Publication Schedule

  1. 2/6/14
  2. 2/13/14
  3. 2/20/14
  4. 2/27/14
  5. 3/6/14
  6. 3/13/14
  7. 4/3/14
  8. 4/10/14
  9. 4/17/14
  10. 4/24/14

*Submitted Ads MUST be received by The Snapper with accompanying paperwork by the MONDAY at noon preceding the print date- these dates are noted in parentheses above.

Advertising Insertion Order

To fill out the Advertising Insertion Order form, click here. If you prefer, you can print out the paper version (pdf) to mail or fax to us.

Contact Information

Please direct all advertising inquiries to

Advertising Online

Good news! Online advertising is now available!

Website Statistics: received over 400,000 hits since it began, averaging over 1,000 visits everyday.

Sizing: We currently have one size available:  300px X 250px.

Placement: 300px X 250px ads are placed on the right sidebar below the weekly poll (your ad may be placed above the poll for an additional fee.)  You ad will be seen on every public page of The Snapper’s website.

Timing: Your Ad will appear online the Wednesday evening before publication and run for 7 days until the following Wednesday.  You may request a certain week- first come, first serve. If no date is preferred your Ad will run the next available week.


  • 300px X 250px: $75/week; $10 extra for top placement (see above)
  • Multiple week discounts are available – contact us for more information. Millersville University departments, organizations and students receive a $15 discount.

Technical Information: Ad’s must be provided in any of the following formats: JPEG, PNG, GIF, PDF. If you have another format please contact us before sending it.

Design Services: Don’t have a graphic designer on staff? We can design your Ad for you! Contact us for pricing information.

Ordering Information: To order, please fill out the Online Advertising Order form.